Gorenje Appliances built-in range of ovens are bigger and better than ever
Gorenje, the Slovenian manufacturer famed for its creative and innovative appliances, presents its 2011 single built-in oven range – now with an increased capacity, and even better energy rating.
New for 2011, the single ovens in Gorenje’s stylish Pure built-in range* have increased to a 65-litre capacity, with an improved energy rating of ‘A-20%’. This allows the consumer to cook more food at once, on three levels, without the transference of flavour, while saving up to 25 per cent energy on an appliance bought over 10 years ago. It is a development that marks Gorenje’s range of ovens out from the rest of the market, and is sure to be a real selling point.
These new improvements are featured alongside the other technical innovations which truly set the Pure ovens apart. Gorenje’s patented DirecTOUCH electronic module allows easy programming of the oven in just three simple steps, while the unique oven cavity with HomeMADE innovation provides very efficient air circulation and even distribution.
Ruth Ferguson, Gorenje’s Marketing Manager, says: “Gorenje strives to create appliances that help both the consumer, and the environment, and the changes to our Pure built-in oven range* are another example of us going the extra mile to achieve great results.
“With a bigger oven capacity, and greater energy efficiency, the consumer can cook more at once, saving time and resources, and offering tangible benefits that they are sure to appreciate. They are excellent features to point out to the consumer during the sales process, particularly when mentioned in conjunction with the free five-year parts and labour guarantee on the single oven range, and ones that can be of real benefit to the retailer. We have also created a new ‘Eco Care’ logo, found on many of the single ovens in the collection, easily identifying these products as ones that offer a market-leading rating and superb energy efficiency.”
*With the exception of the BOP 8858AX pyrolitic oven
