Smeg launches Smeg50style.com – A dedicated hub for iconic Smeg retro range

Bringing new focus to its iconic retro range, the FAB series, Italian appliances manufacturer, Smeg, has launched a brand new website,smeg50style.com. Dedicated to the 50’s style refrigerators, flueless gas fires, washing machines and dishwashers that have captured the hearts and imaginations of thousands of Britons, the new site will give Smeg retro fans a host of resources and fun features to keep them updated on the latest brand news.

Smeg50style.com will not only showcase the existing, vibrant array of colours and designs available, but will also share news of forthcoming special editions, stories about the FAB range, as well as where you can spot the famous appliances across many favourite media channels – across the world!

“Smeg’s new website is all about fun, celebrating our 1950’s inspired product range whilst engaging with our customers,” says UK Brand Manager, John Davies. “We’ve come up with lots of content for our die-hard fans; stories they’ll find entertaining, as well as cool stuff to download, such as Smeg desktop wallpapers. We’ll soon be introducing a new application inviting our customers to upload a picture of their own Smeg 1950’s inspired products in their home.”